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degree programme

Management and Marketing

Programme information

Programme name
Programme code
Degree type
Follow-Up Master's
Length of study
2 years
Mode of study
full-time  what's this?
The study is focused on gaining basic general knowledge in specific managerial and marketing disciplines and skills to address current challenges in both domestic organizations, but also foreign enterprises and institutions. Students will be provided with social maturity education, as well as professing ethical values, humane attitudes in current and future conditions of economic development.
Master (Ing.)
Programme information
Nearest application deadline
Next application deadline
Annual tuition fee
CZK 54,000
Annual fee directive
Admission directive
Admission Conditions for Full-time Mode of Study in the Follow-Up Master’s Degree Programmes Taught in English at the Faculty of Management and Economics of Tomas Bata University in Zlín
Link to application directive
Required documents
University Diploma
Transcript of Records
Certificate in English (CEFRL B2 minimum)
Curriculum Vitae
University Reference
Recognition of Previous Tertiary Education what's this?
Essay(s)  what's this?
Personal Photograph
Essay topics
University coordinator
Pavlína Hrubá,
Faculty coordinator
Pavla Bartošová,